Online Store Marketing

Question: My online store can’t make money unless I get traffic, but I can’t afford to keep buying advertising. What can I do? I feel so discouraged.
Signed, Lonely in my Store

Dear Lonely in my Store,

First of all, you are NOT doing anything wrong. Online businesses take time and can get frustrating, especially in the first year.

If your online store is lonely, and you’re watching the dust balls collect, waiting for traffic to come and visit, it’s easy to get discouraged. As soon as the advertising ends, so does your traffic – if you’re even getting any results from your advertising at all.

What if you could get visitors to your website – free? And, not only that, but the visitors keep coming for years? One of the best methods of generating traffic to your website is by writing and sharing articles. This is not ‘get rich quick’ and it’s not a scam. It’s just plain old fashioned marketing with a twist.

Now, even if you aren’t a writer, you can use this method of getting traffic. It doesn’t take a degree in Literature to succeed in article marketing. All it takes is a little time and energy. If you have that – you can get traffic to your website.

Want more free tips on using articles for marketing? Go HERE to sign up for my free article writing ecourse! It's perfect if you think you can't write.

So, how does it work? Well, it’s working right now. Look at the bottom of this article and you’ll see … me. I didn’t pay for this advertising, but you’ll see a link to my website right there, plain as day, just for writing and sharing this article with website publishers.

It’s actually quite simple, and it is underused, especially in work at home mom businesses.

All you need to do is write a short, simple, helpful article about something related to your online store. If you sell makeup, then write an article about how to choose a foundation color, or how to care for your skin during the winter. Then, after you’ve written your article, you submit it to the article directories.

Article directories are libraries of free articles. They are collections of articles that website and blog owners can use on their sites for free. The only stipulation is that everyone who publishes your article must include your author bio at the end which is where you include your website URL and some fascinating information about your wonderful online store.

So, now that you see how simple this free method of generating traffic is, I hope you give it a try. You’ve got nothing to lose and much to gain.